Zara is one of the world’s largest fast fashion retailers. Its mission is to satisfy the desires of its customers by providing new designs made from quality materials that are affordable. I mean who doesn’t love Zara? Who have never shopped from Zara? At least, you must have one item from Zara in your wardrobe, you’ll never know. This brand is so huge that everyone is buying from it, from celebrities to normal people. Everyone love Zara, and in case you don’t, here are 5 reasons why you should be shopping at Zara.
You are going to find Zara everywhere you go. This brand is available in over 96 countries worldwide. This international brand is sold everywhere: USA, Canada, Brazil, France, UK, Germany, Morocco, Spain… Even in your country, you’re going to find Zara in a mall near you. Can you imagine that there are over 2,256 stores located in leading cities all around the world.
As styles start to walk down the runway, Zara begins the process to create a new line. They’re always up-to-date when it comes to high-end trends by creating a very high-quality products that look like the High-end ones. The only difference is: the price. At Zara is 10 times less expensive than the luxurious ones.
They always have new smart strategies to give their customers a reason to come back more often. By staying creative and designing the most stylish clothes, they create more demand from customers and influences them to buy products right away knowing it is in short supply. Unlike other conventional clothing stores, Zara restocks with new designs twice a week. They are really not joking about the collections!
Zara makes sure to create clothes that will suit each and every person’s style. Whether you’re a classy lady or you’re into streetstyle; you’re going to find everything you’re looking for while shopping at Zara. You can also get inspired while shopping, just by looking at the wide variety of clothes everywhere around the store.
This is the story of a man who became one of the world’s richest people. Mostly known as the owner of the ‘Zara’ brand, however, Amancio Ortega owns a chain of stores including Massimo Dutti, Pull & Bear, Bershka, Oysho, and many more brands. He’s a true self-made billionaire. With his $64.5 billion of fortune, he is the world’s 4th richest person.
Ortega was born in 1936 in Spain as the son of a railroad. He was the youngest of 4 brothers. When he was 14, his family had to move to La Coruna. Ortega started his work life there, running errands for the local T-shirt factory. Ortega learned tailoring in time and he opened a small shop with his family, using the skills he got from his previous job.
In this small shop, they started producing robes, dresses, and many other kinds of hand-made clothing items. They asked for help from the women in town who knew how to knit when they were short staffed. This shop would become the foundation of Spain and even the world’s biggest fashion company.
In 1975, he created his first brand, ‘Zara’, with his spouse Rosalia at the time. The brand was following the latest fashion trends and it was aiming for the middle class. Zara helped the middle class have access to fashionable clothing with fair prices. Basically, the strategy was to make cheaper imitations and different variations of whatever was popular on the runway. What’s more is that people could buy these creations within almost two weeks after a fashion show. This was an extraordinary revolution for the middle class.
Ortega had a good roll in the stock market and he was listed as the world’s richest man in 2015, surpassing Bill Gates. I mean whooaa; he just went from the son of a railroad worker to the richest man in the world.
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